Historical
ANSI/SCTE 35 2019
Digital Program Insertion Cueing Message for Cable
This standard supports delivery of events, frame accurate or non-frame accurate, and associated descriptive data in MPEG-2 transport streams, MPEG-DASH and HLS. This standard supports the splicing of content (MPEG-2 transport streams, MPEG-DASH, etc.) for the purpose of Digital Program Insertion, which includes advertisement insertion and insertion of other content types. This standard defines an in-stream messaging mechanism to signal splicing and insertion opportunities.
Content Provider
The Society of Cable Telecommunications Engineers [scte]